Launch Design

Shanghai Launch Automotive Technology Co., Ltd., founded in 2000, as a "National Industrial Design Center" recognized by MIIT, is committed to be the frontrunner in China’s general communication field. Launch has turnkey R&D capabilities of Styling, body, Exterior & Interior, chassis, electrical electronics, performance analysis, EIC system and prototype.


Launch Design Major Domestic R&D Bases


Wuxi Launch Design East China Modeling base


Tianjin Launch Design North Research and Development base



Shanghai Launch Design Automotive Technology Co., Ltd., as one of the shareholders of Jiangxi Longsheng Automobile Co., Ltd., has four major domestic bases, 27 subsidiaries, and an European creative center. At the same time, it has the ability to research and develop the full vehicle turnkey project, including styling, body, chassis, performance analysis, EIC, trial production and verification. It has developed over 500 successfully launched models, covering new energy vehicles, conventional passenger vehicles and commercial vehicles. More than 30 models are under research each year

It is one of the earliest independent automotive R&D institutions established in China. In 2015, it became the first "National Industrial Design Center" recognized by the Ministry of Industry and Information Technology, and in 2021, it was awarded the title of Specialized-Fined-Peculiar and Innovational “little giant” enterprises. It is also the first automotive design company in China to be listed on the New OTC, which provides whole-process full vehicle R&D services for major OEMs at home and abroad.

Jiangxi Longsheng Automobile Co., Ltd.

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